Many of the drinker out there don’t like to amid that they go for brand and not taste, but in actual fact we all go for the brand not the taste. The brand loyalty of the customer do sometimes surprise me. For instance Tiger fans will condemn how bad Carlsberg taste like, vice verse from Carlsberg fan to Tiger fanatic.
I myself have a few favourite brand, although I always hunting for new brand. I looking for new taste too. I don’t think I like all the beer I drank, but I do think some beer stand up more on certain occasion. People don’t need to agree with me, as everyone have different taste. Some may said Hoegaarden witbier is the best, the other will curse and said that the beer is blend. Hence not all the writer in Beerbeer agree on the taste too.
For me brand is important as well as the taste. For instance young adult will always order Heineken, as the brand stood stronger then most brand. Tiger is slowly eating up the market as the brand stand firm as the best taste beer in the region. Of course some of us prefer the neighbouring beer like Chang, Singha, Lao and Bintang, but how can this brand built to us if they never stamp their mark in our country? Can it be really taste that effect the result?
I quite doubtful about that, as some just like to be different. As a friend of mine said that those who drink expensive beer are just a bunch of show offs. But I disagree, as I find those expensive beer like Paulaner, Hacker Pschorr, Weihenstephan are all great beer to drink. They are smooth, good aroma with taste, perfectly balance and perfect pairing with food. As of Tiger or Carlsberg I can really go by jug, but I try to control not to drink too much. For me those beer is just a drink like Teh Tarik in the mamak.
What’s your favourite brand? Thanks God we stay in Malaysia that we don’t have many brand to choose from, limited big boys to fight. That’s why when I go out to drink with my friend, when they ask me to recommend, I will always ask what is the taste they looking for. This way, I can at least get the right beer for them when we go hunting for beer. Less brand mean easy hunting.
Not many people will sit down and enjoy their beer, as beer is something to gulp in and make you high. No one really bother how the beer taste like, some people like Carlsberg, some people love their Tiger. Either way, brand is still the winner. Not many people in Malaysia really enjoy their beer, they just want to drink for fun. They don’t normally find their taste, they find the brand.

For instance Brussels Cafe in Jaya One (Malaysia), so many people think it’s a German pubs. But actual fact is Belgium not Germany. Many think Hoegaarden come from Germany, but actual fact is Belgium. Many people think Witbier mean wheat beer, but actual fact witbier mean white beer, they are made of barley malt. Too many actual fact to share. For people who knows, we have the inner laugh when someone come to us that this wheat beer taste good while holding their Hoegaarden. A bit of beer knowledge while drink your favourite beer will do good too.

A good friend told me, it doesn’t matter what brand they serve, as long is Happy Hour, the price is cheap, hell ya… just bring it. I totally agree with this friend “brand my ass, taste my bull shit”, cheap beer is the king of all beer. Not many will pay for RM30 per pint for everyday drinking, but RM30 a jug many will jump to the wagon. At this stage, Brand win against Taste, but Cheap Beer beat them flat. Cheers and happy drinking!
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