Thousands Flocked To Arthur’s Day For A Night Of Epic Proportions
Guinness fans flocked to Sepang International Circuit for Arthur’s Day for a chance to catch their favourite performers rocking it on the Arthur’s Day stage. The Arthur’s Day celebration in Malaysia was a smashing success as tens of thousands of fans strummed the air-guitar, rocked their heads and roared out singing to their favourite songs, all throughout the 5 hours of pure live music performances by; Five For Fighting, The All American Rejects and The Wanted. Not forgetting our local artists; Once Upon A Time There Was A Sausage Named Bob and Prema Yin who warmed up the Arthur’s Day stage!
“Arthur’s Day has always been about people coming together for unique and remarkable music experiences. This year we wanted to do more so we brought not just 1 but 3 international music icons for the celebrations here in Malaysia, making it one of the biggest Arthur’s Day celebrations yet. The month long Arthur’s Day parties nationwide was a hit with consumers as well. All in all, we had more than a hundred thousand people across Malaysia come together and raise a toast to Arthur and those who like him, make great things happen.” said Bruce Dallas, Marketing Director of Guinness Anchor Berhad.
Upon arrival, Guinness fans were brought through a journey through time of all things Guinness through the build up at the Guinness wall. With one foot on the concert area, the huge Arthur’s Day stage could already be sighted from a far. The Arthur’s Day stage, constructed from two stages, joined in the centre and spanning 150ft across, was an architectural marvel. Together with pints of freshly brewed Guinness, Guinness fans soaked in the lights, the sound and the atmosphere of people coming together for a global celebration.
As for the artists, they pulled out all the stops with more than an hour, pure ‘live’ band performances respectively, bringing to life the true meaning of what it is to experience a ‘rocking good time’! The massive crowd at Sepang International Circuit had their hands in the air and sang along when smash hits such as; Five For Fighting’s “Superman”, The All American Rejects “Dirty Little Secret” and The Wanted’s “Chasing The Sun” played.
“We had a superb time performing at the Arthur’s Day Malaysia celebrations and are amazed at the great turnout of crowd at Sepang International Circuit. It was great to meet our fans and it was surely a fantastic sight to see so many hands in the air, in unison cheering ‘To Arthur’! It was truly a spectacular moment and one we would always remember,” said Tyson Ritter, Lead Vocalist for The All American Rejects.
With the talented artists that take the stage, to the worthy awardees of the Arthur Guinness Fund, to the many millions of GUINNESS® fans around the world, people come together on Arthur’s Day to pay tribute to Arthur Guinness and the bold individuals just like him, through an epic night of music. With the 2013 festivities celebrated in style and a record number of people raising a toast to Arthur Guinness, plans are already in place to ensure Arthur’s Day 2014 is yet another night to remember.