Jaz Rush With Gillian Chung
Gillian Chung of the pop group Twins landed in JB to promote the new “ Jaz Rush “ by Jazbeer. Gillian who is the Jaz ambassador,also performed at De’ Bali Restaurant & Bistro to a crowd filled with adoring fans.
Jaz Beer is a German-styled lager with fruity full taste and an aromatic fruity hop. It was launced in 2007.. Now there are even more reasons for you to Jaz It Up with Jaz Beer, now packed in a new 150ml hip and happening bottle! First of its kind in the Malaysian beer
The new Rush Jaz Beer Bottle is introduced to connect the brand with a hip segment of drinkers, to strengthen its brand positioning as daring and different that no other brand has done and to encourage a “Jaz it up!” inspired drinking trend.
Bryan Lee, Chief Executive Officer of Napex Marketing said, ‘’We at Napex Marketing, believe in creating new trends in the industry. We hope we could introduce a new trend of drinking via innovative packaging and also to create trails for a Young brand like ours.’’
He said the new Rush beer bottle is specially created and imported to bottle the Jaz Rush Beer. Because of the size of the new Rush bottle, Jaz Beer is easy to drink and is even easier to down. “The new bottle is named Rush is to create the excitement and rush in us,” he explained.
According to Bryan,Gillian has been chosen as brand ambassador because of her “ gusty and dare to be different personality”
Jaz Beer is available at selected night entertainment outlets in JB, Klang Valley and Penang. For details, call 016-322 5225 or log in to www.rush.com.my
December 12th, 2009 at 10:39 pm
Drank Jaz before in a coffeeshop. Couldn’t say they are uhm.. tasty?
December 13th, 2009 at 9:54 am
the bottle is quite heavy tho and does looks like an ordinary smaller scale glass bottle.. taste-wise.. it’s quite light.. similar to Tsing Tao somewhat..